Sumo Logic, a startup focused on enterprise log management and analytics, has raised $30 million in Series C funding round led by Accel Partners, with participation from existing investors Greylock Partners and Sutter Hill Ventures. The latest round brings the company’s total venture capital funding to $50.5 million. The startup was founded by ArcSight veterans Christian Beedgen and Kumar Saurabh in 2009 to help companies uncover operational and security insights buried in enterprise log files. How is this a big problem, you ask? Well companies have to parse through massive amounts of enterprise log data to get insights and analytics. This can be an expensive and time-consuming issue. Eliminating the need for a pricey, on premise-based log management application, the service uses complex algorithms to provide enterprises with operational and security insights from their log data in real time, at a massive scale. We're told the service can analyze petabytes of log-data a day. Sumo Logic’s architecture features an elastic petabyte scale platform that collects, manages and analyzes enterprise log data, reducing millions of log lines into valuable operational insights in real time. The cloud-based service is powered by Sumo Logic’s Elastic Log Processing, which is a scalable architecture that enables log analytics at a large scale; and LogReduce, which are a set of adaptive algorithms that reduce millions of logs into a small number of patterns. Other features include real-time interactive forensics, and push analytics to provide proactive detection and notification of trends, changes and anomalies in data. “Sumo Logic marries unique and powerful analytics with its log management service to provide enterprises with a compelling Big Data solution in the Cloud,” said Ping Li, general partner, Accel Partners and responsible for Accel’s Big Data Fund. “With Sumo Logic’s service, IT and Operations teams can generate actionable insights that transform the business.” Less than a year after the company’s public launch, Sumo Logic has closed a number of large-scale enterprise client deals including Netflix, enabled startup access to its services through its free offering, and added features like push analytics, and real-time dashboards to its SaaS As Sanjay Sarathy, Chief Marketing Officer of Sumo Logic explained to us in an interview, the beauty of Sumo Logic is that it actually detects patterns within huge amounts of data, which is something that didn't happen in the log management world unless you spent massive amounts of money. The new funding, he explains will help expand Sumo Logic's go to research and development, as well as sales efforts, with the hope of expanding its client base more broadly both in North America and international markets. Sumo Logic faces competition from Splunk.